Franchise Model

Under the FOCM model, the franchisee owns the outlet and invests in the setup, while Buyzaar Mart manages operations, branding, technology, training and performance systems to ensure profitability and brand consistency.

• •Franchisee provides the initial capital investment for the store setup and owns the outlet.
• •Franchisor is responsible for pre franchise launch support which includes store location survey and approval and timely setup and launch of the new store accordingly to our brand elements and positioning. Including all the interior and store assets setup (Store categorization as per our module – Mini Mart, Super Mart or Hyper Mart).
• •Franchisor facilitates the execution of the franchise agreement, legal documentation and related onboarding formalities.
• •Franchisor does the store layout, interior design and branding setup to ensure brand uniformity. All fixed expenses, including rent and staff salaries, as well as variable expenses such as electricity and miscellaneous costs, shall be borne by the Franchisee.
• •Franchisor grants for the licensed use of The Buyzaar Mart trademarks, logos and brand identity.
• •Franchisor ensures the adherence of brand Standard Operating Process (SOP) for manual detailing, daily operations, POS systems, inventory control and customer service standards.
• •Franchisor deploys technology system (POS) for billing and sales tracking.
• •Franchisor communicates for operational standards for store performance, hygiene and merchandising.
• •Franchisor supports the franchisee with opening stock recommendations and replenishment guidelines along with procurement systems and provides pricing and product mix strategies suited to local consumer needs while facilitating logistical coordination for timely delivery and inventory optimization.
• •Franchisor conducts initial training programs for the franchisee and staff on store operations, POS systems and customer engagement ensuring ongoing operational support, audits and performance reviews. Offering technical assistance through a dedicated support team.
• •Franchisor develops and provides local marketing campaigns, digital marketing strategies and brand materials while supporting franchisee in planning and executing local promotions and launch activities.
• •Franchisor ensures consistent brand representation across all stores, signage and uniforms, conducting periodic reviews to maintain brand identity and customer experience standards.
• •Franchisor conducts regular operational and quality audits at franchise locations providing performance dashboards and key performance indicators (KPIs) to monitor sales, inventory and customer satisfaction and recommends corrective actions and improvement plans based on audit findings.
• •Franchisor supports franchisee with renewal procedures and criteria evaluation at the end of the term of 5 year.